The idea is to use the right techniques, the right wood, the right parts, to bring you that undefinable vibe that makes a great guitar what it is. You know what I mean. You can tell when you pick up a guitar that has it. It feels right in your hand, the neck is a dream, the pickups sound like what our heros' guitars sounded like when guitars were still made right here, in the good ole US of A.

Raunchy blues tones. Bell tones. Woman tones. Real twang.

The Mojo is back... and this time, you don't even have to be a millionaire to afford it! Hey, we love a 54 Strat as much as the next guy... we just don't have $100,000 just lying around, right now.

- Mojo.